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2.6 Informational culture, Informational culture characterised by symbolisation, proliferation of signs has led to hyperreality, Informational culture characterised by loss of meaning, Informational culture sustained through modern technologies, symbolisation Jean Baudrillard argues proliferation of signs, hyperreality where copies form New reality, modern technologies like Ipods, modern technologies like Laptops, modern technologies like Digital TV, Public management implications are Experts may be challenged by lay-persons