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Planning, Not mismanaging meaning Management is strong, Make a very thorough evaluation of the business interview Employees, Radar reading shows If there is room to turn ship around, Course be Changed questions Company is worth it, Make a very thorough evaluation of the business determine Weaknesses, Important insight answers Management ability, Too low implies Too difficult to effect turnaround, Initial Planning must ask question Is Company worth Saving, Is Company worth Saving if not will end up The Rocks, Initial Planning determines Strategy