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Media and Learning, tasks and Learners, Kozma (1991) says learner actively collaborates w/ medium to construct knowledge, Kozma (1991) says Medium's capabilities enable methods & will make difference, effect of media characteristics on the structure, only content influences achievement if Design is sound people will learn, Learning situation and Tasks, Clark creates unnecessary schism between medium, Clark (1983) says that only content influences achievement, Learners and Instructional design, Mediums & Methods part of design; Medium's capabilities make a difference in learning based on Learning situation