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This Concept Map, created with IHMC CmapTools, has information related to: Innovative, constant technological change previous revolutions orality to literacy, constant technological change previous revolutions print culture, constant technological change rate increasing today cultural impact unpredictable, "cultural plentitude" emerging because cultural conditions ripe for change, Modernism today social and aesthetic experimentation, constant technological change previous revolutions modern mass media, cultural conditions ripe for change leads to diversification of cultural production, modern mass media paradigm shifts in way we communicate, Innovative We are in the midst of constant technological change, institutions which held innovation in check have declined in influence leads to diversification of cultural production, slow adjustment Marshall McLuhan says "put out before thought out, Modernism sparked series of intellectual breakthroughs, Innovative explosion of new technologies Modernism, print culture paradigm shifts in way we communicate, "cultural plentitude" emerging because new media technologies have lowered barriers of entry into cultural marketplace, constant technological change followed by slow adjustment, social and aesthetic experimentation Grant McCracken describes as "cultural plentitude", new media technologies have lowered barriers of entry into cultural marketplace leads to diversification of cultural production, constant technological change rate increasing today economic fallout cataclysmis, "cultural plentitude" represented by expanding menu of chices